A New Player Enters the Streaming Scene
The world of streaming has been dominated by Amazon’s Fire TV Sticks for quite some time now. However, with the emergence of Roku, a new player is entering the scene. Roku, a well-known firm in the streaming industry, has been a thorn in Amazon’s side with its rival streaming devices like the Roku Express. But, unlike Amazon, Roku hasn’t updated any of its ageing devices in a while.
Roku’s Entry-Level Device: A Budget-Friendly Option
Luckily, that’s all changed now. Roku has confirmed that it’s launching two new streaming gadgets in June, including an entry-level Roku Streaming Stick and a more premium Roku Streaming Stick Plus. The cheaper option will cost just £29.99 when it arrives in stores.
- Improved Wi-Fi connectivity
- Full access to all the most popular streaming services
- Personalised recommendations
- A voice-enabled remote control for the first time
This entry-level device promises to offer improved Wi-Fi connectivity, full access to all the most popular streaming services, and personalised recommendations. The voice-enabled remote control will allow users to change the volume, power on their TV, or search for entertainment just by using their voice.
Roku Streaming Stick Plus: A Premium Option for 4K Enthusiasts
Next, there’s the Roku Streaming Stick Plus option, which adds pin-sharp 4K compatibility and vivid HDR colour for improved visuals on the screen. This premium device will cost £39.99.
| Features | Price |
|---|---|
| Roku Streaming Stick Plus | $39.99 |
| Pin-sharp 4K compatibility | |
| Vivid HDR colour | |
| New slimline design |
The Roku Streaming Stick Plus will also feature a new slimline design and will be powered by the TV, which means it doesn’t need to be plugged into the mains.
Comparison with Amazon’s Fire TV Sticks
As a quick reminder, Amazon’s Fire TV Stick range – which includes an HD model, Fire TV Stick 4K and ultimate 4K Max device – start from £39.99, which means Roku’s entry-level offering will be cheaper. So, if you’re looking for a budget-friendly option, the Roku Streaming Stick might be the way to go.
“I am proud to unveil a new chapter in the Roku streaming journey with an updated look, feel, and performance for our streaming players,” said Richard Halton, Country Manager at Roku UK. “With over 15 years of innovation, our commitment has always been to make consumers’ lives easier by simplifying the TV viewing experience. Our two new powerful streaming players are packed with great features and will be available from June – ideal for keeping entertained during the summer holidays.”
With Roku’s entry-level device and premium option available, consumers now have more choices than ever when it comes to streaming devices. The new Roku streaming players are packed with great features and will be available from June, making them ideal for keeping entertained during the summer holidays.
Key Takeaways
• Roku’s entry-level Streaming Stick will cost £29.99 and will offer improved Wi-Fi connectivity, full access to all the most popular streaming services, and a voice-enabled remote control. • The Roku Streaming Stick Plus will cost £39.99 and will offer pin-sharp 4K compatibility, vivid HDR colour, and a new slimline design. • Both devices will be available from June and will offer a new chapter in the Roku streaming journey. • Consumers now have more choices than ever when it comes to streaming devices, and Roku’s new players are packed with great features.
